A Step From Fancy Imagination To Reality | Branding “One Stop Service (OSS) For Farmers”

Pandemic was breaking physics and souls back in Apr-May-2020 in Bangladesh. Apart from being lost in an uncertain probability of being alive, people were worried about how to meet their living ends. Many people lost their jobs, left cities, and lived a threatening life that they never had to. And, those who could survive, were … Read more

5 Levels Of Product (The Customer-Value Hierarchy) – Want To Learn With Examples?

I guess you all remember the scene of the movie – 3 Idiots.Rancho tried to teach “How to Teach” in a new dimension in the classroom.Unlike the mainstream classroom strategy, we are mostly taught just the definitions, leaving the true depth of a particular topic. Let’s start a new era – LEARN WITH EXAMPLES. Levels … Read more

LICT And Digital Marketing Landscape In Bangladesh

“Life is a gift, and it offers us the privilege, opportunity, and responsibility to give something back by becoming more.” Tony Robbins Simply by sitting in the arm-chair, and thinking about the dream, will never make it happen. Waiting for the exact moment when things will be favorable is just a lie. We must jump … Read more

General Guidelines For Effective Use Of Hashtag

General Guidelines For Effective Use Of The Hashtag: #CUMarketing Note: The article is based on the hashtag #CUMarketing, which is the common hashtag for Department of Marketing, University of Chittagong, Bangladesh. Please READ CAREFULLY and, FOLLOW the instructions below for a unique branding of the particular event, in our case, the department. So, everyone’s Hashtag … Read more

Digital Marketing – May Be The Next True Born Child Of Marketing Management Philosophy

Marketing management philosophy as a mother has five children. The first one favors the availability of himself – and is named the Production Concept. The second one focuses on his characteristics and performance – and is named the Product Concept. The third one focuses on his promotion – and is named the Selling Concept. The … Read more

Starting the First Article with our Bloodstream – Marketing

From the very start of early development, people used the term “marketing” in different entertaining ways. Being known from a core context to this term or not, intentionally or unintentionally; people define and mean this very important term from their perspective. Many people blend marketing with the term “shopping”, many think that marketing is “personal … Read more